CREATOR Q & A | 13TH SEPTEMBER 2019

@fashionable_later shares her story and tips

Interview by KATHRYN CANE

Q1: How did you become a creator?

Iʼve always been interested in fashion and wanted a platform to enable me to share ideas and inspire others. Prior to this I was a teacher so Iʼm used to meeting deadlines and being super organised.

Q2: What inspires your posts?

I am inspired by trends in fashion and style ideas. I try to create visually appealing images.

Q3: What has been your biggest challenge as a creator?

Trying to reach a wide audience but doing so in an organic way. Researching hashtags and finding out the best times to post have been key to my success.

Q4: And your biggest achievement?

Working with brands that I have always admired is a fantastic feeling.

Q5: What would be your advice to anyone wanting to become a creator?

You need good quality images, and be consistent in what you put out there. Create your own brand and stick to it.

Q6: Your fave Instagram filter?

 I donʼt use any filters.

Q7: Your fave Instagrammers?

Far too many to mention. I am inspired by so many different Instagrammers, all with their own niche. Many of them have become good friends.

Q8: Which camera/lighting techniques do you use?

Always cameras and usually Olympus OM-D and sometimes Leica C-Lux, mainly using natural lighting conditions.

Q9: What’s your hashtag strategy?

I use a mixture of fashion community hashtags and more generic ones. Target your audience and keep changing your hashtags for a wider reach.

Q10: The best thing about being a creator is…

Working with amazing brands and the social aspect of meeting other Instagrammers at fashion events.

Thanks so much Rachel – check out her fabulous content here.

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