by Hayley Hayes | Mar 25, 2019 | Influencer Marketing
MICRO-INFLUENCERS | 25TH MARCH 2019 KNOW YOUR INFLUENCERS — FROM NANO — to Micro — to Macro — to Mega Written by HAYLEY HAYES FollowFollowFollow Previously on this blog, we have explored the definition of a micro-influencer; those internet-borne opinion makers and...
by Hayley Hayes | Mar 11, 2019 | Influencer Agency, Influencer Marketing
INFLUENCER MARKETING | 11TH MARCH 2019 Influencer marketing Automation & specialists beckon Written by Hayley Hayes FollowFollowFollow A new study by Talkwalker has found a marked discrepancy between the strategic prominence organisation’s place on influencer...
by Hayley Hayes | Feb 18, 2019 | Influencer Marketing
INFLUENCER-MARKETING | 18TH FEBRUARY 2019 How influencer marketing drives sales Written by Hayley Hayes FollowFollowFollow A notable shift in recent years has been consumers’ tendency to move beyond the classic purchasing funnel – with awareness making up the...
by Hayley Hayes | Jan 23, 2019 | Influencer Agency, Influencer Marketing, News
MICRO-INFLUENCERS | 23rd JANUARY 2019 CMA action highlights transparency & authenticity benefits of micro-influencers Written by Hayley Hayes FollowFollowFollow The news that several high profile celebrities have pledged transparency about paid social media posts...
by Hayley Hayes | Jan 21, 2019 | Influencer Agency, Influencer Marketing
INFLUENCER MARKETING | 21ST JANUARY 2019 Key influencer marketing trends 2019 Written by Hayley Hayes FollowFollowFollow As a relatively nascent marketing channel, influencer marketing has evolved sharply in just a few short years. It can be challenging to stay on...