by Ross Furlong | Feb 3, 2020 | Influencer Agency, Influencer Marketing
INFLUENCER MARKETING | 3RD FEBRUARY 2020 What is B2B influencer marketing and how does it work? Written by ROSS FURLONG FollowFollowFollow As the influencer marketing channel gains momentum, marketers are increasingly looking to integrate this nascent channel into...
by Ross Furlong | Dec 10, 2019 | Influencer Agency Vlog
INFLUENCER AGENCY VLOG | 10TH DECEMBER 2019 Instagram sells out tennis star’s jackets Presented by ross furlong FollowFollowFollow PLATFORM NEWS: Instagram explores mobile commerce with sports stars and brands Sports figures and teams using Instagram to forge...
by Ross Furlong | Dec 2, 2019 | Influencer Agency Vlog
INFLUENCER AGENCY VLOG | 2ND DECEMBER 2019 Influencer Marketing is growing fast…why? Presented by ross furlong FollowFollowFollow STAT OF THE WEEK: Use contextual ads on Twitch, Wish and Snapchat to reach Gen Z A report focusing on how Gen Z uses their...
by Ross Furlong | Oct 16, 2019 | Influencer Agency Vlog
INFLUENCER AGENCY VLOG | 16TH OCTOBER 2019 Followers trust sponsored posts Presented by ross furlong FollowFollowFollow STAT OF THE WEEK: 95% of influencers think audiences trust sponsored posts The FTC Endorsement Guides mandates that when an influencer has received...
by Ross Furlong | Oct 7, 2019 | Influencer Agency Vlog
INFLUENCER AGENCY VLOG | 7TH OCTOBER 2019 Influencer messages more emotive than TV ads Presented by ross furlong FollowFollowFollow STAT OF THE WEEK: Influencer is 277% more “emotionally intense” than TV, neuroscience study finds A neuro-scientific study into...