InfluBase Blog

The latest updates and best practices from InfluBase

Followers trust sponsored posts

Followers trust sponsored posts

New research shows 95% of influencers think audiences trust their sponsored posts & indicates brands could benefit from trusting influencers to create content that resonates with their followers.

How to measure influencer marketing roi

How to measure influencer marketing roi

So the question facing marketers, is how do you justify your spend on influencer marketing in terms of ROI. Or to put it another way, how do you put a number on all those views, shares, clickthroughs and comments generated by your community of influencers and achieve a return? 

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What is influencer marketing?

What is influencer marketing?

There are a few definitions to outline what is influencer marketing, and here is our best attempt at a concise definition of the meaning of the term.

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about

InfluBase is a micro influencer agency based in Soho, London. We bring creators and marketeers together to create powerful partnerships. 

InfluBase is a division of ContentStars Ltd.

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